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Senior product designer 

I'm an Italian designer working for Sinch and currently living in Stockholm, Sweden.

My interests start with User metrics, Navigation, Sales&Retention and design leadership.

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Projects
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Aligning three products through component behaviors and patterns in one platform.

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How to introduce the use of social channel to an entire new user pool and product

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How to re-elaborate Payment flow applying Localizations for Latin American countries.

Projects

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A simple but effective solution to reduce data overload during purchase flow.

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How to be innovative with an Experimental design on the "add a baggage" feature. 

How to embrace the Brand identity for responsive website and physical product.

About

I'm a Senior product designer for Sinch, a leading cloud communications platform.

I currently work with the Framework team to improve the general user flow around the platform while aligning designs between different products to increase consistency.
As a generalist, I enjoy integrating business goals into the design and product decisions while advocating for the users during project development.


Before working for Sinch, I was part of the air travel industry and worked with the E-commerce Sales team, balancing projects to improve our product while growing our CR.
I also worked for three years for different Startups in Stockholm as a UI/UX designer and created UI interfaces for Web and Mobile applications.

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